Formula Drift – Road Atlanta 2013 was one for the records. Rain, crashes, drama, and a few new faces in the top 32 made for an interesting weekend. We were there with a booth and two limited edition products – a peach t-shirt and a burgundy tank top.
We were also there with Canon’s 1D C – “c” for cinema camera. Which shoots 4k resolution to Compact Flash cards – the same way a Canon 5D DSLR shoots 1080p.
This very well might be the first 4k drift video on YouTube. Check out some of our favorite moments and clips from FD Atlanta.
We asked via facebook to find out what colored t-shirts to print for our 2013 Spring line and listened to your feedback. These shirts will be available online only – next week.
There were a good amount of requests for the mint green color that we started using in our square KDF logo – so we made an entire shirt in Mint and Black!
Another popular request was pink – since we haven’t made girl’s shirts in a few years we decided to print them on uni-sex blanks and offer a pink and mint t-shirt.
We also got the dye house to do this awesome shade of gray for us and continued the mint color on a gray t-shirt blank.
Unlike other automotive and lifestyle brands – we print our shirts in the USA, on US sewn and dyed shirts. We also use discharge inks – for a print that doesn’t have any weight or feel to it. Unlike plastisol ink – which prints on top of the fabric, discharge removes the dye pigment and reveals the color of the fabric bellow. We are really proud of this year’s t-shirts and have tried a number of different brand blanks and printing techniques to give you the highest quality product that will last for years to come.
We recently had the opportunity to work on Off Seasons 2 with Ryan Tuerck and Andy Laputka. It was shot in Vermont on Mt. Ascutney – which is used by the New England hill climb association. Watch as Ryan drifts up Ascutney in spectacular fashion.
Speedhunters has nominated Keep Drifting Fun – for it’s 2012 Video of the Year Award. Its an audience vote decided award. If you liked the movie – please support us in the contest and vote for Keep Drifting Fun. We have some tough competition and as of today – December 29, 2012 are in second place to Gymkhana 5.
Ryan Tuerck has teamed up with Network A on YouTube to make an original series that features Ryan’s missile car, drifting, and general craziness. We went out to the East Coast to help Ryan and Able Productions with the shoot. This first episode was shot at Englishtown Raceway Park in New Jersey and features Chris Forsberg battling Ryan in a game of D-R-I-F-T. Check it out, you won’t be disappointed.
Irwindale 2012 is an appropriate place to release three new Keep Drifting Fun items – after all it is the last event of the 2012 Formula Drift season and going to be sold out and packed capacity. After selling Keep Drifting Fun tee shirts, hooded sweatshirts, and stickers for the past three years we’ve always had a demand for a heavier weight tee in black. We listened and made the KDF Classic Tee shirt. Which is printed on a heavy duty AAA tee. The heaviest tee shirt blank we’ve ever used. Plus we used discharge ink to keep the print lightweight. It features a small KDF square logo on the chest and a big block logo on the back. It sells for only $20 and is going to move fast. If you are attending Irwindale – be sure and pick one up!
The second new item is our KDF Lanyards. Printed on a black Nylon Lanyard with a Lobster claw style clamp – it is higher quality than most of the other automotive lanyards out there! Plus you can show your support for Keep Drifting Fun and champion the message of enjoying drifting even when you’re wearing a credential or carrying your keys. It is a nice addition and useful item for anyone who loves drifting. Our keys love it.
The third new item is our limited run tee shirt for the event. We have printed 70 KDF navy tee shirts just for Irwindale 2012. With a special edition tag print and a color we’ve never used before – Navy Blue. It is printed on an American Apparel Tee Shirt – so its lightweight and comfortable from the first time you wear it. Plus we used discharge ink so unlike our older tee shirts it doesn’t feel like you have a big KDF print on your chest. Its breathable and very light. One of our favorite color prints to date.
See you at Irwindale. We will be closing the KDF store to re-stock for our winter 2013 line coming soon.
We recently caught up with Rob Fleming and the crew at Central Florida Racing Complex because when we originally shot Keep Drifting Fun in 2010 – we didn’t visit Florida. Our decision to not shoot the state or drift community came from one of it’s members and one of most influential people in getting the KDF movie project started – Rob Fleming. Jump forward to the summer of 2012, Rob and other members of Florida’s drift community have drastically changed the scene. There is now a dedicated and cost effective venue for drivers at Central Florida Racing Complex and with the help of NOS Energy Drink – the park is creating new drivers and fans with each event.
We had a few leftover Purple KDF Las Vegas Formula Drift Tank Tops and T-Shirts left – so we’ve put them up for sale in the Keep Drifting Fun Store. Get one before they run out. Also available now – for the first time online, is the KDF Sunset print T-Shirt and Tank Top. This print has been a hit at events and we decided to release a few to the general public. The Sunset print and leftover purple shirts are going to go quickly – so act now if you want one.
Also available in the store is our new sticker packs – which include the sunset print sticker and the large KDF block logo.
2012 Spring Line t-shirts and hoodies are on sale at 25% off their original price – as we clear out our inventory for Fall 2012.
We’ve dropped the OR ELSE for the rest of the season and are continuing to use fresh colors for our limited run of Formula Drift 2012 series tees and tank tops. This pale green color way is limited to 50 of each style and only available at Formula Drift New Jersey on Friday and Saturday. Come by the booth and get yours!
We caught up with Andy Sapp in Atlanta, Georgia – at a rainy Turner Field drift event. Despite the rain, registration was full of drivers and a good crowd had assembled to watch them drift. Drifting in the heart of a city, at a baseball stadium like Turner Field is a unique venue and has been central to Atlanta’s drift community. For almost a decade events have happened at Turner, however recent legislation poses a threat to future events – so we asked Andy, a former competitive pro drifter, why Turner Field is important.
Shot on the RED Epic and Canon 5D – by Will Roegge and Skylar Smith. Edited by Will Roegge. KDF.
Keep Drifting Fun and the premiere in Atlanta are featured on the second episode of this season’s Formula Drift Insider show. Check it out for a behind the scenes look at the Midtown Art Cinema premiere as well as an interview with co-directors Will Roegge and Joshua Herron.
Here it is, our short form documentary – Keep Drifting Fun.
In 2010 we crisscrossed the USA interviewing drivers and covering grassroots drifting events. We wanted to know why people choose to drift, how they got into the sport, and why the love it. The answer is simple, its fun. In fact, its the most fun you can have with a car. Once you do it, you’re hooked and for children of the action sports era – its easy to understand being subjective and judged. In this short form documentary, we visit some of the most vibrant and passionate drifting communities in the US. We talk with up and coming amateur drivers and pro drifters about the sport and why Keep Drifting Fun is more than just a motto – it has changed their lives.
Thanks to NOS Energy Drink – we premiered Keep Drifting Fun to two totally packed theaters on Thursday May 10th, 2012. There was standing room only at the second screening and to keep everyone else that couldn’t make the premiere in Atlanta, Georgia – here is the first :90 of the movie. The full half hour length documentary film will be available on Vimeo on Wednesday May 16th. Stay tuned to this site and our facebook for more.
We are busy editing Keep Drifting Fun the full length release – here is one of our favorite shots from XDC Phoenix as an animated gif. Something that happens so fast in real time, but with the RED Epic – we were able to capture the pavement exploding at 300 frames per second. Enjoy and stand by for release dates and more information on the full length KDF video. Coming this May.